Protected: The Whey Squeeze: How health & wellness and GLP-1 are driving supply shortages
The health mega-trend has been driving demand for protein, and this demand is now being accelerated by wider GLP-1 adoption. As a result, the dairy industry is facing a growing supply squeeze, causing whey prices to hit record highs and forcing the industry to look beyond whey entirely. Here’s what the our analysis shows and where processors are turning next.