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Competitive Intelligence Best Practices

Start here for the competitive intelligence tips and best practices you need to deliver crucial insights to the right decision-makers.  All from a framework designed over 20+ years with industry leaders like you.

Intelligence maturity calculator

Find out where you stand

Take this quick assessment that adopts Valona’s Intelligence Best Practices. You’ll get a high-level understanding of your organization’s intelligence maturity along with some concrete steps to success.

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“Valona convinced with its unparalleled wealth of Intelligence Best Practices to continuously train all our market intelligence experts and stakeholders globally on how to apply best-in-class methodologies and structured approaches for scouting, generating, visualizing and monitoring market and competitive insights. ”

Sven Simon Head of Customer Service Development ​& Specialization Modules, Evonik Industries AG​
Valona Intelligence hosts communities and workshops that pull from the 6 Key Success Factors.
Intelligence success factors

Measure and benchmark your progress

Intelligence success factors have been developed over decades to identify strengths and weaknesses in your strategic decision-making. Learn more about how to take action immediately to improve your CMI.

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Implement an award-winning framework

“[Valona] is evaluated superior relative to others and offers more comprehensive support (e.g. live chat, ongoing live trainings, workshops) and strategic services (maturity modelling, benchmarking), and hosts user communities as part of the core offering to maximize customer adoption and support business outcomes.” – the Forrester Wave™

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Valona intelligence community

Exchange ideas with like-minded professionals

Join a community of sages in the field, fresh newcomers, and everyone in between! Take part in regular roundtables for a lively exchange facilitated through Intelligence Best Practices.

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500+ companies already in the know

You’re in good company

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Open the door to growth

Leveling up your competitive and market intelligence means more winning and frees up resources for your organization to:

  • Seize opportunities

    Hit performance targets, break into new markets, and launch innovative products with a tried-and-true framework.

  • Dominate the market

    Revamp your strategies for a larger grab at the market share. Spot merger and acquisition opportunities,  joint-venture openings, and risks quicker than the competition.

  • Speed up your sales processes

    Boost the quality and quantity of  sales leads, make winning easier, and cut down on sales process time. Be the engine driving your organization’s increased business value.

  • Master risk management

    Outcompete your competitors, avoid regulatory fines, and preempt supply disruptions. With the right practices, you’ll make better-informed decisions with consolidated intelligence.