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5 December I Milan, Italy

Foresight: How to see the unexpected

Learn more about strategic foresight, discover diverse perspectives across industries, and adopt the tools you need to spot future signals and anomalies.

Event details

5 December 2024

Milan, Italy – Crowne Plaza Milan City

9:30 a.m. (local time)

Transform uncertainties into opportunities with foresight.

Uncover blind spots, anticipate unexpected events, and unearth business secrets to gain valuable insights.

In this era of post-normal conditions and VUCA (volatility, uncertainty, complexity, and ambiguity), tackling rapid transformation is essential. Join this event to learn how to navigate the complexities moving forward!

You will walk away with:

  • The answer to “how can you expect the unexpected?”
  • The ability to define possible future events that could affect your business
  • Tools and methods to spot weak signals and anomalies

Join us in this hands-on event to stay ahead of the curve and bolster your business with unique viewpoints of the future.

Whether you are a member of the C-suite or a professional working in R&D, sales, business development, strategy, or an intelligence function, this event is a great opportunity to acquire new ideas and tools for foresighting and apply the insights within your own organization.

Meet the speakers

Speaker Panu Kause

Panu Kause

CEO, FIBRES Online

Panu Kause is an accomplished professional with leadership roles in corporations and startups. His 25+ year career includes business strategy, innovation, and futures intelligence. A proficient trainer, he's coached 4000+ individuals, and is a member of Finland’s Strategic Management Society.

Silvia Fossati, Senior Research Consultant

Silvia Fossati

Senior Research Consultant

Senior Market & Competitive Intelligence professional with 25+ years of experience in consulting, supporting companies in setting informed strategies. Her specialty is conducting primary and secondary research from open and proprietary sources and the ability to research patent databases for competitive and technology intelligence.

Paolo Zotti, Regional Director South Europe, Reckitt Benckiser

Paolo Zotti

Regional Director South Europe, Reckitt

Paolo is a global business leader and energetic entrepreneur with 20+ years of extensive international experience in the FMCG industry and a passion for turning around businesses, delivering sustained growth.

Event agenda

9:30 a.m. Local time I Welcome & Introduction

Irene De Lorenzis, Managing Director, South EMEA, Valona Intelligence

10:00 I Presentations:

Panu Kause, CEO, FIBRES Online:

“Unknown Unknowns: The Most Challenging Area of Strategic Foresight”

Silvia Fossati, Senior Consultant, Valona Intelligence:

“How to Use Patent Intelligence for Spotting Signals”

Paolo Zotti, Regional Director South Europe, Reckitt:

“Leadership & Organizational Agility to Navigate a Dynamic Business Environment”

12:00 I Lunch

13:00 I Workshop exercises

Panu Kause, CEO, FIBRES Online facilitates:

“Trend mapping & scouting shortcuts”

14:45 I Wrap-up

15:00 I Workshop ends

Who should attend?

Whether you are C-suite member or professional in the field of R&D, Sales, Business Development, Strategy, Market Intelligence, this event is a great opportunity to get new ideas and tools to foresighting – and apply the learnings into your own context.

Save your spot